Pricing Details

Power from free on up

Content Chimera is a power tool, and all licenses include: importing from tools like Screaming Frog that generate a list of URLs, crawling sites within Content Chimera, a single place for content analysis across sites, duplicate content analysis, a rules engine to drive content decisions, ad hoc (and interactive) charting, merging data from data sources for additional information about your content (like web analytics), and scraping data against a cached version of sites. Plans above Starter also add: multi-user access, analysis at multiple levels of a large digital presence, and multi-value analysis.

Paid plans include expert support

Our goal is to increase the quality of content analysis in the industry. We hope that Content Chimera will help to make that happen. As part of this, we also include support to new customers of Content Chimera:

  • Kickoff. A call to review how your organization will use the tool plus a walkthrough of the tool.
  • A charting call. A call to review your charts to date, and together we define some new charts that would be useful to you
  • Support. We offer 24/7 support via web form.
  • Up to one custom scraping rule created by David Hobbs Consulting every two months for the duration (more could be implemented at charge).

In addition, at plans Pro and above: intervention by David Hobbs Consulting to manually customize elements that are not yet exposed in the front end (for instance, some crawling parameters are not yet exposed in the front end).

Active vs. Archived URLs

The pricing tiers are based on active URLs. The count of active URLs goes up for each new URL that is imported into Content Chimera (either by crawling or via CSV). The count does not go up when an existing URL is either re-imported (for instance, by recrawling) or if new metadata is merged (for instance, by merging in Google Analytics data). These active URLs can be analyzed, with all the features of Content Chimera (see chart below).

In order to make room to analyze more URLs, you may archive URLs in Content Chimera. URLs are archived at the site, sitegroup, or client level (but not on a per-URL basis). Archived URLs can no longer be analyzed by scraping, adding new metadata (or URLs to a site that has been archived), or defining more rules. However, you may still chart the existing analysis and export the manifest (the complete list of URLs with metadata).

The intent of having active vs. archived URLs is to support the normal analysis cycle for large revamps, where there is a relatively intense period of analysis and then the team uses that analysis for execution. Note that at some point Content Chimera may add ongoing monitoring services as well, in which case monitoring would also only occur on active URLs.

Note: if your paid subscription lapses then all active and archived URLs will be deleted. That said, you can export the content manifest for any and all clients/extents at any time while the subscription is active.

Active URLs Archived URLs
Counts against pricing tier Yes No*
Can be charted Yes Yes
Can export manifest (list of all URLs with metadata including assignments) Yes Yes
Can be converted Yes, to archived No. To reinstate, need to re-import/crawl and analyze from scratch.
Can be scraped Yes (a cache of the site is kept) No
Can merge new metadata Yes No
Can import more URLs into the site (these would then be active URLs) Yes No
Can define rules and make assignments Yes No
Can see when URL was first encountered and last encountered Yes No

* At some point there may be some upper limit on the amount or other restriction of archived URLs, but this would only be for combatting abuse of the system or excessive server resource usage.

Active vs. Archived Clients

In Content Chimera you can create multiple clients, and each client can have multiple sites or even groups of sites. An archived client is one for which all URLs have been archived. Otherwise, it is active.


Each person who logs into Content Chimera counts as a user. The number of users are named users and not concurrent users. For instance, if ACME Consulting buys a Pro license (which has up to two users) and ACME Consulting has three employees, George, Lucy, and Fatimah, then ACME needs to decide which two will use the tool for the duration of the license. So if Fatimah and George use the tool, then Lucy may not use the tool. Sharing username and password is not allowed under the license.