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Free results in three quick steps

  1. Choose report type: migration or generic content analysis.
  2. Create a Content Chimera account and give site details.
  3. Get a dashboard of charts about your site (after crawl is complete).

"I love using Content Chimera! Rather than a huge, flat spreadsheet of URLs, I can get a multidimensional view to slice and dice in any way that makes sense for my projects. It helps me analyze across many content vectors, in order to get insights into how to make content more effective." — Steve Singer, content consultant

Get Charts, not Spreadsheets

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"Chimera helped our team to quickly evaluate and confirm issues before migrating sites to our platform, allowing us to rectify problems and confidently onboard new clients." — Jefferson Stovall, Beekeeper Group

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What you get

Of course you get a crawl and can extract a spreadsheet of URLs, just like all other tools you may have used in the past. But you get a lot of completely novel features:

  • Interactive charting, useful for seeing patterns and engaging with more stakeholders
    • Both 1) completely automated, standard charts and 2) charts that you define (which can utilize any data you have merged in)
    • Clickable charts, to see what content is represented for a particular bar for example
  • Automated URL processing, allowing you to gain insights faster
    • URL deduplication
    • URL path "folder" extraction
    • File type analysis (not just raw mime type)
  • Ability to add arbitrary data about your content, useful to better understand and make decisions about your content
    • Intelligently merge arbitrary data (via CSV), such as from Google Analytics
    • Scrape information off of pages (such as breadcrumbs), which is automatically stored in a manner that is easy to use (in charts and rules). Note that scraping does NOT recrawl the site, but uses a cache of the previously-crawled site.
  • Define rules to make decisions about content, to engage stakeholders on business needs rather than horse-trading on content
    • Use any data you have imported to define rules
    • Run the rules you have defined to see the impact of those rules (how much content different teams will have to deal with and how the content needs to be handled).
    • Export the complete manifest, with an assignment for every piece of content (once you have defined sufficient rules)

In addition, Content Chimera will do automated text analysis, most interestingly true near-duplicate text analysis

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We recently used Content Chimera to help us audit a client's website. It helped us to identify priority areas that had substantial problems such as content duplication, inconsistencies, and poor organization so that we could focus our efforts where the client would get the biggest impact. The charts and graphs provided helped the client stakeholder team understand the extent of their problems and opportunities, and align on a plan forward. With over 50,000 pages on their site, it would have been impossible to get the same quality of insights any other way. — Kathy Wagner, Content Strategy Inc.

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Suggestions to evaluate Content Chimera

Content Chimera is a very different type of tool. If you are coming from a basic inventory tool, you will only have a spreadsheet view to compare. Specific things to do in your evaluation:

  • Look at the overall count of deduplicated URLs that Content Chimera finds. Note that it automatically deduplicates many URLs like pagination pages. This is to better enable your content analysis (where, for example, the amount of pagination pages has little bearing on the analysis).
  • Consider how you would use charts. Could you use the charts to engage with a wider range of stakeholders? Do you immediately see any patterns that are useful? Now that you see these charts, can you think of (and potentially create your own) charts that could demonstrate other important patterns?
  • Is there any other information that would be useful to add to the analysis? The default charts are all sized according to counts of deduplicated URLs. But perhaps the size would be more useful if it was based on overall pageviews. Or maybe you have another proxy of value or effectiveness that you would like to merge into your analysis.
  • Can you think of ways of using rules based on the patterns you see to make decisions about content? This is related to the previous point about potentially adding other data (perhaps by scraping) to help in the>

When evaluating Content Chimera, keep in mind that the tool is extremely flexible. The default trial reports attempt to capture useful charts for the majority of websites. That said, it is specifically built to be flexible to handle unique sites and suites of sites. If the default reports don't capture what you need, please reach out to discuss how you can configure Content Chimera to meet your particular needs.

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The migration report looks for common migration issues, and the content analysis will do automated near-duplicate text analysis.

Migration report
Content analysis

Example trial report snippet

"Many tools will give you data about your content. Content Chimera gives you insights. This tool gives you the 10,000 foot few of your content across a complex ecosystem — and lets you drill down into the detail. A must for any large digital project." — Matt Fenwick, Lead Content Strategist, True North Content.