Articles

David Hobbs Consulting has only just started writing articles for the Content Analysis Database (you can see other related articles at David Hobbs Consulting -- going forward general strategy articles will remain there and content analysis articles will be here).

How to do a content inventory or audit

Follow these steps: 1) Goal → 2) Approach → 3) Prioritize Questions → 4) Collect Basics → 5) Refine → 6) Take Action → 7) Repeat, not just dive into a spreadsheet

Before adding a column to your content inventory or audit

Carefully consider what fields will be useful in your content inventory or audit.

ChatGPT Prompts to Enrich Content Inventories

Some initial thoughts on useful ChatGPT prompts to enrich content inventories